Running the global digital and insights organization at one of the world’s largest and most storied CPG companies takes a combination of data chops, marketing savvy, and collaborative leadership skills. Keith Lehman, Global Director, Digital Commerce Marketing at Colgate-Palmolive has all of that, but in addition he credits his intense curiosity for being the additional element that helps drive the processes to help his internal customers uncover the next best action for growth. Keith joins the podcast to explain how they are building the machine to power Colgate’s next era of growth.